MGM Resorts
by April 7, 2022See how we helped the hospitality giant find its sound
CLIENT:
MGM Events and Nightlife
The nightlife side of MGM resorts International, which spans nationwide and partners with the most sought-after hospitality brands in the world.
OUR ROLES:
- Talent Management
- Operations Support
- Site A/V evaluation & Strategy
- Venue Programming
Challenges and Solutions:
After taking over the operations management of many of their venues in 2019, the newly created MGM Events & Nightlife team needed compelling entertainment programming to give their venues a new identity.
Each venue posed unique challenges that required specialized solutions. We worked very closely with the ownership and management team of each venue to create a music culture that fit their branding and values. We conceptualized entertainment for each venue and developed marketing initiatives through content creation and strategy.
Venues:
- Alibi
- Bare
- Best Friend
- BET MGM
- Eye Candy Ultra
- Lounge
- Jemaa
- Juniper
- Lily
- Mama Rabbit
- Mayfair Supper Club
- Moorea Beach
- NoMad Bar
- On The Record
- Park MGM pool
- Skyfall Lounge
Results:
Diverse venues with distinct soundtracks, strong branding and events support. All venues are set up with fully functional A/V and DJ equipment and receive weekly MAC Agency operational support to maintain entertainment integrity.
Contact
Mac Agency is a boutique entertainment agency that connects music to opportunities through curated bookings and innovative events.
