The Pinky Ring
See how we brought the groove back to Las Vegas nightlife.
Client
Bruno Mars & Bellagio Las Vegas
The Pinky Ring by Bruno Mars is an intimate cocktail lounge that immerses guests in a luxurious live entertainment experience, blending the golden era of Las Vegas with a modern twist. Featuring a curated lineup of talented musicians and DJs, the venue delivers a soulful soundtrack of disco, funk, and R&B, creating an ambiance that resonates with both nostalgia and contemporary flair.
Our Roles
  • Music Programming
  • Cultural Consulting
  • DJ Curation
  • Talent Management
Challenges & Solutions
Launching a venue under the Bruno Mars brand set high expectations—not just for ambiance, but for an authentic musical experience. The goal was to create a soundscape that seamlessly blended soul, funk, R&B, disco, and hip-hop, resonating with both locals and tourists seeking a distinctive nightlife experience.
We curated a dynamic lineup of DJs adept at blending seamlessly with live performances, crafting sets that echoed the lounge's vintage-meets-modern vibe. By focusing on musical integrity, we ensured each performance enhanced the venue's atmosphere, delivering a cohesive and immersive experience for guests.
Results
Since its debut, The Pinky Ring has become a sought-after destination on the Las Vegas Strip, celebrated for its unique blend of live music, expertly crafted cocktails, and an ambiance that pays homage to classic Vegas glamour. Our contributions to the music programming and talent curation have been integral to establishing The Pinky Ring's reputation as a premier nightlife venue.